IAB Custom Media provides exceptional writing, marketing, research and graphics capabilities for and about information technology companies. In a tight market, dynamic technology and telecommunications brands find our products and services create competitive advantage, build thought leadership and increase brand awareness.

IAB Media can help you document technical knowledge, draft white papers, utilize customer success stories or create press releases and product data sheets. Our mix of marketing, editorial, technology and graphic expertise gives us an edge over other communications firms. For starters, only veteran journalists, communication professionals and designers work on our client accounts.

• White Papers: We can handle everything from drafting the outline, interviewing engineers and experts, and creating the graphics to writing and editing the final powerful paper.
  
  
• Newsletter and Magazine Production: Whether you're reaching out to current or potential customers, or communicating with employees or vendors, we can help you tap into the power of newsletters. In print or online, IAB Media creates newsletters and full-color magazines that will engage your audience rather than ending up in the recycling bin. We can also help you manage databases for print and online distribution.
  
  
• Editorial Services: Our resident writers and editors will be your extra set of eyes to review internal documents and provide valuable feedback. We can edit by the project, or on retainer to provide ALL editing and writing work (including editing presentations and internal documents, press release production, drafting of opinion pieces or presentations for senior executives, and editing and ghostwriting of entire books).
  
  
• Strategic Communications: Our strategic public relations and marketing campaigns deliver competitive advantage for companies that use the Internet and technology as a critical element of business success.
  
  
• Customer Success Programs: We help companies shine through valuable customer testimonials. We're experts at mining corporate databases and qualifying customer stories, interviewing customers, writing customer success stories and securing media placements.
  
  
• Custom Research: We conduct primary research, consumer or market surveys and competitive intelligence analysis for our clients. Try our competitive intelligence news briefs, which are customized to find clients or competitors and answer the questions you're most interested in.
  
  
• Integrated Marketing Program: Looking to change your existing print advertising campaign? Are you ready to change your product literature or upgrade your Web site? We can help.

Click on the links below to view samples of our technology writing and custom publishing:

Cisco Systems customer success story

Blue Iguana product brochure

Futuredex magazine article

Custom research for Greater Zurich Area